創新新零售集團經營眾多知名服飾品牌

包含東京著衣、YOCO、tokichoi、KODZ等

並推廣「企業、消費者與環境」三贏的電商模式

以創造未來電商的全新樣態為使命

推廣永續消費、促進社會與文化對話

共同打造美好生活。

2023 年與物以類聚合作

因應上市後的創新企業型態

執行品牌重塑設計

並偕同磨人設計 polish design 執行網頁設計

將識別系統與UI/UX全面更新。

設計概念皆以品牌 ESG 為出發

將創新、循環與電商藏入「Ｎ」字標誌中

並以小黃點來代表人們的創意與活力

跟著游標一起

照亮每個經過的軌跡

就如同企業的理念般

實踐【你做的每一件事，都讓未來變得更美好】

創新新零售 >>>
https://www.newretail.com.tw/ 

"newretail," an innovative retail group, manages well-known fashion brands like Tokyo Fashion, YOCO, Tokichoi, KODZ, and others. It advocates for a triple-win e-commerce model benefiting businesses, consumers, and the environment, with a mission to redefine the future of online shopping. 

In 2023, Grandvity Design crafted the logo and identity system for "newretail" and partnered with Polish design for their UI/UX. The design seamlessly incorporates ESG values, infusing innovation, circularity, and e-commerce into the "N" logo. The small yellow dots serve as symbols of creativity and vitality, embodying the company's commitment to ensuring every action contributes to a better future.